5. Use of V-AHP model for strategic decision making in agricultural enterprises

Author: Krasimir Kostenarov, Ivan Boevsky

Resume

Strategic decision-making in organizations is related to assessing the impact of many factors. Often such decisions are made intuitively by the management, or on the basis of its experience and expectations for the development of the sector in which they operate and the market. The use of multi-criteria analysis methods can help to achieve objectivity in making these decisions, as well as to quantify the various alternatives faced by the business. A barrier to the application of multicriteria analysis is its relative complexity, especially in the context of small and medium-sized agricultural enterprises. This publication presents two farm management models that are evaluated and analyzed using the AHP and V-AHP methods. The presented article provides a relatively simple toolkit which farmers can use to make management decisions for their farm.
Key words: Strategic decisions, agricultural enterprises, AHP, V-AHP